How It Works
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Trace brings the powerful concept of metric trees to life aligning an organization’s inputs and efforts against the desired business outcomes.
Powerful Metric Analysis
Metric and Driver Trees
Modeling Business Processes
Dynamic Segmentation
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Powerful Metric Analysis
Trace's calculation engine exhaustively searches and extracts signals across segments. Precisely attribute metric movements to changes in segment mix or behavior or both.
Metric and Driver Trees
Design metric trees that model the business equations. Use Trace's calculation engine to effortlessly traverse the tree for business reviews, pre/post or A/B experimentation analysis.
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Modeling Business Processes
Metric trees can model complex business processes like funnels. Unlike traditional BI tools, Trace natively understands and operates on metric relationships in a business process.
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Dynamic Segmentation
Easily generate segments based on metric behavior - no coding necessary. Analyze and export custom audiences for interventions.
Design Metric Trees
Start with critical output metrics and decompose them into granular inputs. Or, work your way bottom-up.
OKRs and planning processes are a vital source for this design exercise. Trees are organizational artifacts.
Metric trees can be domain-specific or higher-level, cross-functional in the inputs.
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Step 2
Map the Metrics
Map the datasets and business logic behind the "nodes" in the metric tree.
Trace uses well-designed configuration files (a light-weight "metrics layer") to power the application.
Step 3
Bring Metric Trees To Life
Trace creates and populates the core metric tree artifacts for the organization.
Executives, business leads and data teams can visually align on the ongoing work and the desired outcomes.
Step 4
Utilize and Operate
Tap into a library of pre-existing algorithms for common metric analysis needs.
Streamline "always-on" analysis and insights for weekly and monthly business reviews.
Shape business strategy and drive consistent operational excellence.
Frequently Asked Questions
What are metric trees?
Metric trees map the business KPIs to input drivers and granular segments. The closest analogy to today’s “BI" world is to think of them as “dashboard trees” - that is, they connect the metrics in various dashboards to reflect the business processes and models.
How do I create a metric tree?
Start with a high-level output KPI and then break it down layer by layer into granular inputs. For example, revenue can be decomposed into “orders”, “items per order”, “units per item” and “price per unit” and further into "new" vs "expansion" terms.
Why is this framework essential now?
Organizations continue to make huge investments into data without realizing the ROI on the other end. They find themselves creating dashboard swamps - chopping up metrics into pieces losing sight of the underlying business processes and user needs. This manifests in slow time to insights, bloated data servicing teams, weak business self-service and an organization parched for clear operating insights. Teams feel disconnected from their business impact despite sitting on a lot of datasets.
What are the benefits of metric trees?
Metric trees are the missing layer to convert data into business strategy and operational excellence.
The C-suite gains clarity and alignment of the org-wide input levers and how they impact outcomes.
Analysts save enormous time executing deep dives as software does the heavy calculation lift.
Business leads enjoy rapid, granular insights, not a swamp of disconnected swamp of dashboards.
Integrates easily with the modern data stack
Trace augments existing BI/reporting tools with a powerful browser-based design and implementation of metric trees.
Trusted and Loved By
"Trace has been a game changer for our organization. We leverage our financial and operational metric trees regularly to identify the drivers behind metric trends, as well as variances versus budgets in a clear, actionable way. I'm excited to continue working with Trace as we scale."
Marcello Halitzer
Head of Finance,
Chapter
"I’m a big proponent of metric trees, and Trace is the first tool that brings them to life exactly as I imagined—packed with rich features and functionality. It automates the tedious work and cuts through the noise of metrics in a clear, concise way. Excited to partner with them!"
Maxime Lagresle
Sr. Director of Data
Veronica Beard
"Trace has become an invaluable tool for us! It allows us to quickly and comprehensively analyze the drivers of our KPIs, running complex analyses with just a few clicks. We’re excited to continue leveraging Trace as they consistently ship new features."
Peter Muller
Head of Insights
Capsule
How It Works
Trace brings the power of metric trees to life. Utilizing cutting-edge OLAP tech, it runs blazingly fast transformations empowering data and business teams with instant insights
Value Proposition
Productivity
Automation
Takes just a few clicks to run analysis. Save precious time and answer more questions.
Reliability
Trusted Insights
Nurture the insight -> action -> insight loop on a trusted, reliable back-end semantic model.
Intelligence
More connections. Better insights.
The metric tree captures connections enabling system-wide insights.
Impact
Drive ROI from your own data
Demand more from your data investments. Run an analytics-powered business.